
Grassland Agro
Updated June 2025.About Grassland Agro
In February 2013, GRASSLAND AGRO was formed when Liam Woulfe’s already well established Grassland Fertiliser, part of the Freshgrass Group merged with Timac Agro Ireland, a subsidiary of GROUPE ROULLIER, also a hugely established company based in St. Malo France which was founded by Mr. Daniel Roullier in 1959.
GRASSLAND AGRO specialises in soil, plant and animal nutrition. We source, produce and sell a complete range of conventional commodity fertilisers, along with the most comprehensive range of speciality fertilisers and soil conditioning products with a huge emphasis now on our Soil Sustainability Programme.
Grassland Agro has three key strands to its business;
Speciality: We provide the most comprehensive range of speciality fertiliser and soil onditioning products. In addition Grassland Agro sells a full range of animal mineral blocks as well as biostimulants. With over 40 specialist advisors on the ground our business continues to flourish each year.
Dairy Hygiene: Grassland Agro also has an expert team of dairy hygiene specialists covering all areas of the country. These specialists have many years combined experience dealing with on-farm issues such as somatic cell count (SCC), TBC, thermodurics, lameness, TCM’s and chlorates.
Commodity: Grassland Agro have four industrial fertiliser plants based in Limerick, Cork, Slane and Wexford from where we distribute our full range of products throughout Ireland including a complete range of NPK fertilisers and trace element fertilisers. We supply mainline and customised blended products to suit specific requirements.
Culture Overview

Our company culture is built on a foundation of trust, collaboration, and care. We believe that people are at the heart of everything we do, and we strive to create an environment where every individual feels valued, supported, and empowered to thrive. Our culture is not just about how we work—it’s about how we treat one another, how we grow together, and how we celebrate our shared successes.
We are proud of our strong sense of team spirit, where open communication and mutual respect are the norm. Integrity guides our decisions, and we hold ourselves accountable to the highest standards of honesty and professionalism. We foster a culture of continuous improvement, encouraging innovation, learning, and adaptability.
Wellbeing is a core part of our identity. Through initiatives like our Employee Wellbeing and Engagement Programme, we actively promote physical, mental, and emotional health. Events like Wellbeing Week and Walking Month reflect our commitment to creating a workplace where people feel connected and cared for.
Above all, our culture is about community—coming together to support one another, celebrate milestones, and make a positive impact both inside and outside the workplace.
Company Culture at Grassland Agro
The employee experience below at Grassland Agro, compared to a typical company.
74%
Percentage of employees at your organisation say, 'Our customers would rate the service we deliver as "excellent."'
80%
Percentage of employees at your organisation say, 'I'm proud to tell others I work here.'
72%
Percentage of employees at your organisation say, 'I would strongly endorse my organisation to friends and family as a great place to work.'
87%
Percentage of employees at your organisation say, 'I can be myself around here.'
Word from the top

Being recognised as a Great Place to Work is a reflection of our people-first culture—where trust, wellbeing, and collaboration are not just values, but daily practices. It’s our people who make this possible, and together, we’ve built a workplace where everyone feels valued, supported, and inspired.”
Enda Mc Donald
General Manager
Grassland Agro
Best Workplaces Lists
Great Place To Work® is proud to recognise Grassland Agro on the following Best Workplaces Lists.

Interested in a career at Grassland Agro, or just want to know more?
To discover what sets Grassland Agro apart and explore relevant career opportunities, take a look at their website.
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