BlogDrive Success with an Employee Value Proposition: Bus Éireann's story
An Employee Value Proposition (EVP) is a comprehensive set of offerings and values that an organisation provides to its employees in return for their ...
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Get noticed as an employer of choice with Certification™
Getting recognised means getting your very own Great Place to Work® badge. The logo is proof of your commitment to building a positive workplace culture. Our team will support your organisation to activate your achievement across a range of media, with a digital toolkit full of social media images, press materials, shareable content, and more. You will also get your very own Certified™ company profile on our website.
Showcase your employee experience as a Best Workplace™
Great Place to Work® offers the only employer brand programme that can support your workplace in more than 60 countries. Take one survey, earn multiple recognitions, and enjoy better talent attraction and retention than unrecognised organisations.
Partner with Great Place to Work® to Elevate your Employer Brand
An employer brand is the unique and compelling identity that an organisation projects to current and potential employees. It encompasses your company's values, culture, work environment, and reputation as an employer. This brand shapes how your organisation is perceived in the job market, influencing talent attraction, employee engagement, and retention. A strong employer brand effectively communicates the benefits and experiences of working at a company, enhancing the candidate experience while differentiating your organisation from competitors and making it a desirable place to work.
Great Place To Work® can help you with all this. Get in touch today!
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Employer Branding Summit
Boosting your employer brand with Great Place to Work®!
2024
January 2024
Our first Employer Branding Summit of the year focused on strategies for building a strong employer brand to attract and retain talent. Key takeaways included defining a company's unique Employee Value Proposition (EVP), embracing authenticity in brand communication, the power of storytelling, and leveraging employee advocacy to enhance credibility.
November 2024
Our latest Employer Branding Summit explored more strategies for building a strong employer brand to attract and retain top talent. Speakers from top brands like Cisco, Workhuman and Glenveagh shared insights on fostering a culture of brand ambassadors and aligning brand values with employee expectations.
2023
The Employer Branding Summit 2023 brought together industry leaders for the first time since pre-covid to discuss building strong employer brands in a competitive market. Key topics included defining employer branding roles, storytelling, diversity, and employee advocacy. Speakers from Woodie's, HelloFresh, Landor & Fitch and more emphasised the importance of aligning employer branding with company culture and employee experiences. Insights from experts highlighted the value of authenticity and tailored strategies for recruitment.
2022
The 2022 Employer Branding Summit featured expert insights on attracting and retaining talent, building strong employer brands, and employee engagement. Key insights included discussions on early talent programs, amplifying employer brands in tech, and creating compelling Employee Value Propositions. Experts shared actionable strategies to strengthen employer brands in competitive markets.
2021
The 2021 Employer Branding Summit provided expert insights on attracting and retaining talent while building strong internal and external employer brands. Attendees learned from top organisations about engaging employees, supporting personal branding, and using employee engagement data to enhance employer branding strategies.
Get Your Employer Brand Health Checked
Discover how your employer brand stands out to the talent you want to attract with the assistance of Great Place to Work®. Uncover the visibility of your brand among your ideal candidates and see how strong and consistent your messaging really is. Find out:
- strengths and missed opportunities across the entire candidate journey
- a view on what your competitors are doing and where your organisation stands within the recruitment market
- short and long term tangible actions that you can take in order to improve your brand visibility
Build your Employee Value Proposition
Great Place to Work supports you in developing your Employee Value Proposition (EVP). Your EVP is a comprehensive set of offerings and values that an organisation provides to its employees in return for their skills, capabilities, and experiences. It plays a critical role in attracting, retaining, and engaging top talent by clearly communicating what makes an organisation a great place to work. By building a strong EVP your organisation can enhance employee engagement and satisfaction, reducing turnover and associated costs. It differentiates your company in a competitive job market, making it a more attractive place to work.
BlogDiscover the organisations proud to be recognised as a great place to work
“My experience with Great Place to Work Ireland over the past several years has been overwhelmingly positive. The partnership has helped our company deepen its cultural understanding, learn how we could enhance our employee experience, expand our horizons in terms of what other like-minded companies are doing, and build a network that would help our brand in the market. I cannot recommend the experience highly enough.”
Jamie Griffin, Vice President of Global Commercial Operations, Cloudera
“Great Place to Work Certification has played an instrumental role in attracting great talent at ORS. It symbolises who we are as an employer and in a competitive hiring environment, demonstrating our strong organisational culture and opportunities for people to grow has resulted in a high calibre of talent joining the ORS team.”
John Brennan, Managing Director, ORS
“We use the Great Place to Work model as a compass to reinforce our vision, mission and, most importantly, our company values. Its ethos is now firmly embedded in our culture, hearts, and minds: it’s a barometer for how we’re doing and a framework for how we continue to invest in our people and our business. We’re extremely proud of our whole team and look forward to building on this achievement in the future.”
Joanne McLaughlin, Head of Marketing , Esri Ireland
“Great Place to Work are an exceptional organisation. Their application of a truly world class customer experience on the employee engagement topic is second to none in Ireland. I’ve engaged with this organisation for over 10 years and have found them to be professional, responsive and most importantly educational. I've personally developed from my engagement with Cathal and his team."
Garry McCabe, Chief People Officer , Mater Private Network
"We have been on the Great Place to Work journey in Distilled for the last 8 years and the outcome is that we have built an amazing culture. The feedback that we have received from our employees through the survey and the insights the Great Place to Work team have given us have been key to getting where we are today. I would highly recommend the team and the framework.”
Laura Doyle, Chief People Officer , Distilled
“Our organisation has been partnering with Great Place to Work for almost a decade now and the data and insights they provide enable us to create real, tangible change that benefits our employees and culture tenfold. Being a part of the Great Place to Work community has also been super beneficial as we have had the opportunity to meet peers in the industry and really understand what it takes to be a truly Great Place to Work in today's world.”
Rachael Quinlan, Head of Employee Experience, CluneTech
"Great Place to Work helped us gain a deeper understanding of our team, pinpoint areas of improvement, and also focus on the areas our people value. Everyone in the organisation takes great pride in being a Great Place to Work. "
Derek Conway, HR Director, Sport Ireland
"Since completing the Great Place to Work survey, our hotel has experienced numerous positive changes. Notably, staff morale has significantly improved, and a notable increase in employee retention rates and job applicants. Furthermore, management has fostered a more open and communicative environment. These changes collectively contribute to a more positive and productive workplace atmosphere since getting our Certification."
Louise Allen, Director of HR, Lyrath Estate
Why partner with Great Place to Work®?
By understanding the pain points that deter top talent from joining your organisation, Great Place to Work® gives your organisation an expert perspective on what potential employees truly seek. Our insights allow you to step into the shoes of your talent, offering a thorough analysis of the candidate experience and the reputation of your employer brand. Our research equips you with the tools to not only attract but also retain the best talent, ensuring your organisation stands out as an employer of choice in a competitive market.
